Two worlds collided when award-winning NFT artist Kristel Bechara and Glenfiddich came together to create an exciting partnership to celebrate the exclusive Glenfiddich Gran Reserva.
Bechara, a pioneering NFT artist has collaborated with the famous brand to create her own visual expression of a rare Glenfiddich expression for the digital age. Her brief was to take inspiration from the Glenfiddich Gran Reserva and its production backstory – a 21-year-old Glenfiddich expression finished in casks. The partnership resulted in the NFT artwork ‘Collisions of Two Worlds’ and the region’s first NFT derived beverage, the Dufftown River based on Glenfiddich’s Gran Reserva – an exclusive utility for the holders of the NFT. The usage of Glenfiddich’s 21-year-old expression is extremely rare in mixed beverages due to its high price point.
